Crisis Management =Perception Management
FEMA has truly learned the lessons of Katrina. Even its handling of the media has improved dramatically. For example, as the California wildfires raged Tuesday, vice admiral Harvey E. Johnson, the deputy administrator, had a 1 p.m. news briefing. Reporters were given only 15 minutes' notice of the briefing, making it unlikely many could show up at FEMA's Southwest D.C. offices, and questions were asked by FEMA staffers playing reporters.
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